Designing a User-Centered Platfom for Water Safety Planning
U.S. Water Safety Action Plan

Why This Project Mattered
Drowning is a serious problem in the U.S. The U.S. National Water Safety Action Plan was created to help prevent these deaths by giving communities, organizations, and leaders a clear plan for action. The website needed to make this important information easy to find and use.

How We Approached and Delivered
We designed a site that’s simple to use, easy to navigate, and built for action. It helps users quickly find tools, data, and recommendations—so they can focus on making water safer in their communities.
Helping Users Take the Next Step
The homepage organizes content into clear action areas—making it easy for users to find tools, explore guidance, and start planning. Focused layout and simple labels help diverse audiences move forward with confidence.

Making Tools Easy to Explore
We organized key resources into clear categories—guidance, action areas, and recommendations—so users can quickly find what they need to plan and lead local water safety efforts.

Introducing the Vision and Framework
This section outlines the purpose of the U.S. National Water Safety Action Plan—sharing its long-term vision, call to action, and the framework it provides to help communities reduce drowning through local and national efforts.

Organizing the Plan by Key Focus Areas
The site breaks the plan into six evidence-based focus areas, making it easier for users to explore relevant topics and dive into tailored recommendations for each.

Filtering Evidence-Based Actions with Ease
We designed the database to be searchable and filter-friendly, helping users quickly find proven actions based on focus area, audience, and implementation stage.

Reflections
Designing this platform showed how thoughtful UX can support life-saving work. By making complex resources easier to navigate and act on, we helped national partners and local leaders move forward with clarity and purpose.